Company Name: Luxury Watch Authentication (“Company”, “we”, “us”, “our”)

1. Introduction

This Privacy Policy explains how we collect, process, store, share, and protect your personal information when you use our website, services, or interact with us in any way. We are committed to safeguarding your privacy and ensuring compliance with global data protection laws, including but not limited to:

  • European Union General Data Protection Regulation (GDPR)

  • United Kingdom Data Protection Act (UK GDPR)

  • California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA)

  • Other applicable national privacy frameworks (Australia Privacy Act, Canada PIPEDA, UAE DIFC, Singapore PDPA, etc.)

By accessing or using our services, you consent to the practices described in this Privacy Policy.

2. Information We Collect

We may collect the following categories of personal information:

  • Identity Information: Name, surname, date of birth, nationality.

  • Contact Information: Email address, phone number, billing/shipping address.

  • Payment Information: Payment card details (processed securely by third-party providers, not stored by us).

  • Authentication Data: Photos, videos, or documentation of watches submitted for authentication.

  • Technical Data: IP address, browser type, device information, cookies, geolocation.

  • Usage Data: Interactions with our website, time spent on pages, links clicked, traffic sources.

  • Communication Data: Records of emails, chat logs, customer service requests.

We do not intentionally collect sensitive data (e.g., health, religion, biometrics). If such data is voluntarily submitted, it will be processed only with explicit consent and in compliance with applicable laws.

3. How We Use Your Data

Your personal information may be used for:

  1. Service Delivery – Providing watch authentication services and sending reports.

  2. Order Processing – Managing purchases, payments, invoices, and delivery.

  3. Customer Support – Responding to inquiries, complaints, and technical issues.

  4. Marketing & Communication – Sending newsletters, offers, promotions (only with opt-in consent where required).

  5. Website Improvement – Analyzing trends, user behavior, and optimizing performance.

  6. Legal & Compliance – Meeting tax, accounting, and regulatory obligations.

  7. Fraud Prevention & Security – Detecting suspicious activity, protecting accounts, and ensuring safe transactions.

4. Lawful Basis for Processing (GDPR)

We process personal data under the following legal bases:

  • Contractual necessity – To perform services requested by the user.

  • Consent – For marketing communications or optional data submission.

  • Legal obligation – To comply with applicable laws and regulations.

  • Legitimate interests – To enhance service quality, prevent fraud, and protect our rights.

5. Data Sharing & International Transfers

  • Third-Party Providers: Payment processors, hosting services, analytics tools (e.g., Google Analytics), advertising networks.

  • Affiliates & Contractors: Limited access strictly for service fulfillment.

  • Legal Authorities: When required by law, court order, or regulatory obligation.

  • Business Transfers: In case of mergers, acquisitions, or restructuring.

If data is transferred outside the EU/EEA or UK, we implement safeguards such as Standard Contractual Clauses (SCCs), adequacy decisions, or equivalent legal measures.

6. Data Retention

We retain personal data only as long as necessary for the purposes outlined:

  • Customer account data – until account deletion request.

  • Transaction data – at least 7 years (to comply with accounting/tax obligations).

  • Authentication records – up to 3 years unless extended by customer consent.

  • Marketing data – until withdrawal of consent (unsubscribe).

7. User Rights

Depending on jurisdiction (GDPR, CCPA, etc.), you may have the right to:

  • Access – Request a copy of your personal data.

  • Rectification – Correct inaccurate or incomplete data.

  • Erasure – Request deletion (“Right to be forgotten”).

  • Restriction – Limit processing of your personal data.

  • Portability – Receive data in a machine-readable format.

  • Objection – Opt out of processing for marketing or legitimate interest.

  • Withdraw Consent – For marketing or optional data at any time.

  • Non-Discrimination – Under CCPA, you will not face price or service discrimination for exercising privacy rights.

To exercise these rights, contact us at: [Insert contact email].

8. Cookies & Tracking

We use cookies and similar technologies for:

  • Site functionality

  • User experience personalization

  • Analytics and performance

  • Advertising and remarketing

Users can manage cookie preferences via browser settings or our cookie consent tool.

9. Data Security

We implement technical, administrative, and organizational measures to protect your data, including:

  • SSL encryption for website communications.

  • Secure payment gateways (PCI DSS compliant).

  • Restricted staff access to personal data.

  • Regular audits and monitoring of systems.

However, no method of transmission over the Internet is 100% secure. Users accept inherent risks of online communication.

10. Children’s Privacy

Our services are not directed to individuals under 18 years old (or minimum legal age in relevant jurisdiction). We do not knowingly collect data from minors. If a child’s data is found, we will delete it immediately.

11. Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. Users should review their policies independently.

12. Changes to Privacy Policy

We reserve the right to update this Privacy Policy at any time. Updates will be posted on this page with a revised effective date. Substantial changes may also be notified via email.

13. Contact Information

For questions, requests, or complaints regarding this Privacy Policy:

Luxury Watch Authentication
Email: info@https://luxurywatchauthentication.com/